You need predictable revenue to thrive in business.
Word-of-mouth is fantastic. Referrals are great.
And trade-shows? Killer way to generate opportunities.
But unless you're planning on spending every week for the rest of your life as a traveling salesman…
Or begging your customers to refer your new clients on a weekly basis…
You're going to need a system that predictably creates opportunities with cold prospects.
Predictable lead flow = Predictable pipeline = Predictable revenue = Predictable lifestyle, lower stress and more fulfillment.